![]() When we fail to think big and allow these negative associations to dominate us, our thinking shrinks and we lower our trajectories. These negative thoughts often prevent people from thinking big. Yet, for most people, the thought of big ideas or big achievements is daunting and has negative associations, such as feeling overwhelmed and intimidated. It’s hard to imagine that they would have achieved such great success had they failed to think so big in the first place. Rowling conceived the idea of Harry Potter, she envisioned seven books about life at Hogwarts before she wrote even the first chapter of the first one.īoth of these people went on to be extraordinarily successful, and this was in no small part because they were not afraid of thinking big: starting out with a grand vision of success before even beginning to work toward it. ![]() When Arthur Guinness set up his first brewery, he clearly had grander plans than producing a few barrels of stout: he signed a 9,000 year lease on the building. ![]()
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